Nike Cricket Crazy Commercial for India 11/40

March 3, 2007 at 6:47 pm | Posted in Food, German, Globalization, Indian, Lent | 5 Comments
Tags:

If I hadn’t started a blog and hadn’t stumbled over Neha’s Blog, then I would miss out on so many things in the arena of global popular culture! I still have no idea whether I will ever make it to India (I have the secret hope that a friend of mine who is going to get married to an Indian-American is going to celebrate twice and that I’ll be invited to the Indian ceremony:-) but nevertheless I love all things Indian. Today she recommended Nike’s new commercial, tailored to the taste of Indian audiences: Cricket Crazy!

Speaking of globalization: In the case of this commercial it seems as if some South American rhythms have crept into the tune. The downside: It’s great to have youtube, in particular if you don’t have a TV, but some things just have to be watched on a big screen to catch on. Silver screen would be even better – for comparison, I have also included the Nike basketball commercial which struck everyone when it first appeared in the movie theatres. The vibe doesn’t really come across on youtube.

LentDaily Lent (Day 11): I am now beginning to fantasize about food that contains sugar. A piece of classic German fruitcake from the pan would be the best, made from yeast dough covered with plums and with crème fraiche poured over the hot cake. Quetschekuche mit Schmand… drooooool… Actually, a cuppa tea with milk AND SUGAR alone would be really nice right now.

The Merits of Serial Photography

February 6, 2007 at 11:08 am | Posted in Job, Photography | 10 Comments
Tags:

Some people enjoy having their picture taken, I don’t. 15 years ago of course, as an average, teenage angst ridden, camera-shy adolescent I HATED it – to my very regret these days, because there are hardly any pics around of me as a teenager. That’s why I now appreciate every picture that someone secretly takes of me. And if it is not done secretly, you can be sure that it is going to come out awfully.

Although I know that posing for the camera is learnable and eventually a cultural thing – all Americans that I’ve ever met had their camera smile – I’m not very good at switching on a smile and flashing my pearly whites at the camera. But living in post-modern late capitalism means that you have to have your picture taken regularly, to satisfy particular administrative demands such as having a passport, signing up for a travel reduction card, registering for a seminar, etc.

The second most annoying thing – immediately after getting passport pictures that meet post 9/11 biometric standards (a nuisance) – are pictures for a letter of application.

Family PortraitFirst off, these pictures can only be a lie – they are supposed to be some kind of self-advertisement, but how can you squeeze the entire message of being you into just one picture? In the heyday of portrait photography (meaning – rightly after portrait paintings had their heyday, let’s says around 1880), it might have been that a photo was able to capture the essence of YOU – but all that existed of you as a public being was your position in society anyway. The pater familias posed as pater familias, the mother of four as mother of four. Period. This pattern of visual representation is certainly alive to date (as the picture on the right – source: Wikipedia – indicates), but it can hardly show more than an aspect of who you are. Niklas Luhman would agree with me that, in an ever more complex social system in which we take on various roles at a time, it is next to impossible to communicate the ramifications of what YOU are about in just one single picture. Also, which employer would like to hire someone one-dimensional?

I’ve hence resorted to serial photography. I admit, the final result is some kind of compromise. While I would have liked to come up with something like this:

Serial Photography

I am now going to go for that:

Serial Photography

These four pictures can shed light on only two sides of me, and both of them are represented in a fairly exaggerated fashion, with the intention to increase the contrast between the professional and the private self (and to thus suggest that the real person inhabits the ground some where in the middle).

But is the result any closer to the “truth”? Hardly. I am looking forward to the day that photographs will no longer be required in job applications – attaching one to an application in the the US might even lead to the conclusion that you wanted to use your looks, rather than your skills and qualifications, to endorse your application. And if you asked for a photograph as an employer, you might even face a discrimination lawsuit. There are some good sides to political correctness, let’s not forget that!

– Advertisement –

January 18, 2007 at 7:08 pm | Posted in Friends | Leave a comment
Tags:

This is one cool shop in Cologne to satisfy the needs of all post-adolescent females who support a Hello-Kitty habit!

Red Rabbit Fashion

Red Rabbit Fashion
Händelstr. 37
D-50674 Köln

Teenagers may waste their money, too (but they shouldn’t!).

No, I don’t know the owner and she is not paying me for this link.

But lest I forget, I know the owner of this shop!

Gemischtwaren.com

His name is Thor and he started the Internationale Körnerstraßenfest on Körnerstraße in Cologne. Whether you need a gift for a friend, a colleague or a complete stranger – you can be sure to find something perfect there that you can also afford (provided they belong to or secretly sympathise with the arty-farty but impoverished crowd).

Special offer of the week: “Folding scissors”, made in China, for just € 1,50!

gemischtwaren.com, Koernerstr. 68, D-50823 Cologne, Germany

Blog at WordPress.com.
Entries and comments feeds.