Irony in Bollywood Films

December 13, 2006 at 7:08 pm | Posted in Bollywood | Leave a comment

Just a brief update on the Bollywood in Europe discussion: Lallopallo was wondering whether Bollywood films’ popularity wasn’t just a fad or temporary hype. I made an attempt at a reponse:

I can imagine that, from a US perspective, it might seem as if Western European cinematic sensibilities are indeed more arthouse. From that perspective, it might seem unlikely that Bollywood films would ever be genuinely popular (and not just “trash-hyped”) in Europe. Let me attempt to explain to their popularity in spite of these odds.

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